1. The mix of divergent perspectives, corporate objectives , and personal goals speeds up innovation. 2. The practice of public relations became ubiquitous to reach political, activist and corporate objectives . 3. The answer lies in making corporate objectives meaningful to employees. 4. Bringing them into the fold has got to be a plausible corporate objective for Boeing. 5. But there are indications that accounting sleight of hand is sometimes used to pursue corporate objectives . 6. The corporate objectives change every few years. 7. Although somewhat autonomous in their operation, they subscribe to the overall corporate objectives , operating guidelines, and planning criteria. 8. He or she is charged with meeting corporate objectives in a specific functional area or line of business. 9. They should provide for the co-ordination and direction of personnel talents and abilities to meet desired corporate objectives . 10. Acquiring Apple would seem to threaten what McNealy says is his No . 1 corporate objective _ rewarding Sun's shareholders.