21. Local advertising for the games has called them " the gods of sport ."22. Local advertising executives should gain knowledge of marketing communication from their foreign counterparts, he added.23. David, a local advertising executive who declined to give his last name, fits Reich's description. 24. Direct selling has never been used in a mainstream way to replace standard local advertising . 25. The Journal-- as well as The Herald-- reserves half a page to sell local advertising . 26. Simpsons also used a rose in its local advertising . 27. He said 1998 will be a year of tight liquidity in the local advertising industry. 28. The local advertising community, however, is split over the intent and effectiveness of the pieces. 29. Furthermore she can be seen as the spokeswomen for a number of local advertising campaigns. 30. Such putatively subtle ads are hardly rare these days, executives at local advertising agencies say.
