On 10 February 2010, Pernod Ricard India announced that it had signed Shahrukh Khan, for an undisclosed amount, as the brand ambassador for Royal Stag, for a period of one year.
22.
The stag has twelve points on his antlers, which in deer terminology makes him a " royal stag " but not a " monarch stag ", for which sixteen points are needed.
23.
Royal Stag was ranked second among Indian spirits brands in Impact International's 2008 list of " Top 100 Brands at Retail Value " with a retail value of US $ 505 million.
24.
Conceding at least twelve pounds to his opponents, Tristan won his eighth successive race by taking the lead at half way and winning easily from the two-year-old Royal Stag with Nellie third.
25.
In the calendar year 2001, Royal Stag was selling over 125, 000 cases per month and sold approximately 1.75 million cases in 2002 . and increased to nearly 4 million cases in 2006.
26.
There is a new town designed pub called The Royal Stag opened in 1964 ( shut in 2015 to make way for a new Tesco ) close by a second shopping parade called'Bellgate '.
27.
The commercial ends with him asking the viewer, if with his achievements, " Have I made it large ? " Royal Stag's rival, United Spirits Ltd's McDowell's No . 1 Platinum whisky mocked the ad in its commercial featuring Mahendra Singh Dhoni.
28.
New, well-laid-out stores here, like Not Just Wine and Cheese, located in the up-market Brigade Road neighborhood, stock domestic alcohol alongside Indian products of foreign companies like Allied Domecq's Old Smuggler Rum, Seagram's Royal Stag whiskey and Bacardi Martini's Whyte Hall whiskey.
29.
In April 2013, social activist T Satish Kumar and student leader Banoth Amru Naik, from the Nalgonda district of Andhra Pradesh, filed a complaint with the State Human Rights Commission ( SHRC ) against Telugu film actor Mahesh Babu for endorsing Royal Stag.
30.
Lalit Khaitan, chairman of Radico Khaitan, told " Financial Chronicle ", " We are hoping people from Royal Stag range will move up to After Dark while Blenders Pride consumers can come down ( to a lower price ) to good quality ."
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