31. Germans recently lost the title of biggest per capita beer drinkers to the Czechs. 32. But others say many beer drinkers recoil at the idea of beer in plastic. 33. In a twist of irony, Wheels also has become a heavy beer drinker . 34. Beer festivals promoted the new styles and educated a new generation of beer drinkers . 35. But any beer drinker will tell you that Sam Adams doesn't come cheaply. 36. You appeal to beer drinkers , and you increase sales immediately and in the future. 37. To accomplish that, Kirin needs to adjust a changing habits of Japanese beer drinkers . 38. To accomplish that, Kirin needs to adjust to changing habits of Japanese beer drinkers . 39. Colombians in general are enthusiastic beer drinkers . 40. The company hopes the new product will make women and baby boomers devoted beer drinkers .