41. People who are beautiful enjoy what is called the halo effect -- we assume the best about them. 42. Apple hasn't quantified the halo effect the iPod and the iTunes Music Store have on computer sales. 43. If the halo effect surrounding Watkins endures after the Enron case, perhaps he can change his introduction. 44. Rick Doblin suggested that Leary had fallen prey to the Halo Effect , skewing the results and clinical conclusions. 45. The " halo effect " definitely occurs with sponsoring the Olympic Games and athletes, marketing professor Bernhardt said. 46. And what is the halo effect ? 47. Some saw only a halo effect . 48. "It was a halo effect , " said Robert Gray, research director for storage systems at International Data Corp. 49. That is, a negative halo effect . 50. In this tune, the clarinet mixes with loud gongs in the background to successfully produce a halo effect .